Casio Celebrates 20 Years of the Edifice with the F1 Racing Inspired ECB10HR-1A

Casio’s other hard wearing, full featured digital watch, the Edifice, celebrates a 20 year anniversary this year, and to mark the occasion the brand has unveiled the all new ECB10HR-1A, a high performance racing inspired digital timekeeper that might appeal to customers looking for the functionality of G-Shock without the bulk and insane level ruggedness. The Edifice collection features digital watches that do a lot of the same things as a G-Shock, but in a more refined, less intense package. That said, this new release from Edifice is inspired by F1 racing, which has to be fairly high on the list of nerve destroying activities. Let’s take a closer look.

Casio Edifice ECH10HR-1A

• Case Material: Stainless steel
• Dial: Black
• Dimensions: 51 x 48.5 x 12.5mm
• Crystal: Sapphire      
• Water Resistance: 100 meters 
• Crown: Push/pull                
• Movement: Module No. 5618
• Strap/bracelet: Leather
• Price: $330
• Reference Number: ECB10HR-1A
• Expected Release: May 

The ECB10HR-1A is a collaboration between Casio and Honda Racing, the third such partnership between the two Japanese brands. The link here is in each brand’s pursuit of technology to improve their products – Honda provides the engine to the Scuderia AlphaTauri Formula 1 team, while Casio, of course, has been a leader in innovative digital watches for years. The ECB10HR-1A is clad in Honda Racing’s team colors, and features a prominent carbon fiber pattern on the dial. The entire dial, in fact, resembles gauges you’d find on the dashboard of a car. While this type of design has obviously been done many times before, the ECB10HR-1A’s dial is well executed and legible given the enormous amount of information it might be tasked to display. 

One of the key features driving new releases in other Casio watches is their ability to connect to Casio’s smartphone app, giving their newest timepieces smartwatch-like functionality. The ECB10HR-1A uses the latest version of Watch+ app to connect over Bluetooth, giving the user the ability to sync calendar information and keep their watch set to the correct time while moving through different time zones. The ECB10HR-1A also features a suite of alarms, a 1/1000th second stopwatch, a full auto calendar, countdown timer, and 100 meters of water resistance. 

The market for good digital watches is currently very crowded, with new products announced frequently with an ever growing list of features. Unsurprisingly, the ECB10HR-1A features many of the “connected” features one would expect from a new Casio, and it has a striking look that will be tempting for F1 fans. The ECB10HR-1A will be available in May with a list price of $330. Edifice