Brand Archive

TAG Heuer

Article / News & Releases

TAG Heuer Reinvents a Classic for the Brand’s 160th Birthday

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Back in January, TAG Heuer unveiled the Carrera 160 Years Silver Limited Edition a pure and classic reinterpretation of the iconic reference 2447S, long admired …
Article / Featured

Baselworld 2019: TAG Heuer Autavia Isograph

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You would be forgiven for forgetting that the Autavia was originally conceived as a type of dual purpose motorsports and aviation watch. The big Autavia …
Article / News & Releases

Heuer Brings Back a Classic: The Autavia Reissue

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While Basel is full of brand new surprises this year, one of 2017’s biggest stories really started last year. Back in 2016, TAG Heuer announced …
Article / News & Releases

Introducing The TAG Heuer Connected Modular 45, the Evolution of the Brand’s Smartwatch Platform

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With the rise of wearable tech in the past few years, there have emerged two separate and distinct groups: those who wear mechanical timepieces, and …