Singer Reimagined is a relatively new watch brand born directly from car culture. Part of the Singer Group, the brand is an off-shoot of sorts of Singer Vehicle Design, a well respected builder of custom Porsches. Their debut watch, the Track1 Chronograph, debuted in 2017 and used a new chronograph movement by Agenhor that places a priority on viewing elapsed time. Now, Singer is back with another new chronograph with a similar focus on tracking elapsed time, this time in quick bursts, and on demand. They’ve once again partnered with Agenhor on the movement, and while it’s not an entirely new idea, the Singer Flytrack extends the design language that the Track1 created to its next logical step. Let’s take a look at this new, interesting chronograph.
The idea behind the Flytrack is relatively simple, and described by Singer as a minimalistic take on the chronograph complication. The Flytrack presents as a time only watch, with an outer disc used to read the hours, a minutes hand, and a running seconds hand. Looks, however, can be deceiving, and the Flytrack’s party trick is all in that pusher at 2:00. Pressing that button immediately resets the second hand to zero, allowing the user to time an event on demand. It essentially turns a normal seconds hand into an on demand flyback chronograph. Holding that pusher in keeps the second hand loaded and waiting to go at the zero spot, releasing it and the timing begins, either to clock an event, or simply to sync up timekeeping with an accurate time signal.
Compared to the Track1, the Flytrack is indeed a minimal interpretation of the chronograph complication. That watch, with a movement based on the AgenGraphe caliber, completely rethought the way we “read” a chronograph, with chrono hours, minutes, and seconds read from the center of the dial, rather than subdials placed in the positions we’re all used to. The Flytrack’s movement is also based on the AgenGraphe, and keeps that caliber’s spinning outer disc to track hours, but presents elapsed timekeeping in a completely different, rigorously simple, way.
The Flytrack’s case is 43mm in diameter and made from grade 5 titanium. At 15mm in height, it’s a chunky watch on paper, but we’re guessing the chosen material and it’s cushion shape keep it relatively easy wearing. It should come as no surprise that the Singer AGH6364 caliber is visible through the caseback, as it’s the clear star of the show. One look at it reveals to even a casual chronograph fan that it’s unlike anything else on the market, except other watches with Agenhor based calibers, which are relatively few and far between.
We should note that the concept here, of a short interval flyback chronograph, is hardly new. We’re reminded of Zenith’s Retrotimer (which Hodinkee recently wrote about right here) that utilized essentially the same flyback functionality. That Zenith, however, was more conventional in design, with a traditional time telling layout. The Singer leans into its automotive inspiration and laser focus on elapsed timing with a dial and layout that is expressly designed for that purpose.
The official launch of the Flytrack collection will take place in the spring of 2021, but collectors have an opportunity to reserve one of three dial variants now on a limited basis. Each version incorporates a different scale on the dial that makes appropriate use of the on demand flyback function. In addition to a tachymeter scale dial, the Flytrack will also be made with less common telemeter and pulsation scales. Only ten of each will be available early, and each watch is numbered, in gold, right on the case. The retail price is 26,500 CHF. Singer Reimagined