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November 24, 2025 
Wading through the sales emails this time of year is something of a Herculean feat. Whether you’re looking for the best outdoor deals, some new boots, or a fresh ‘fit, we’ve been on a mission to source the best deals to make your Black Friday worthwhile and your holidays merry and bright. A huge thanks to the Marathon squad for powering this operation.
Marathon’s Black Friday Sale
BUILT TO GO FURTHER
Our best deal of the year has deployed. During the Black Friday Sale, enjoy 15% off watches and get a free genuine leather 3-watch travel case with the purchase of any 36, 41, or 46mm watch. Plus, get the new Marathon DigiCamo hat with orders over $250 USD. When your journey—or mission—takes you over land, in the sea, or through the air, count on a Marathon watch to be with you every step of the way.
Sale ends December 2nd
Get a free genuine leather 3-watch travel case with purchase of any 36, 41, or 46mm Marathon watch.
Even with Winter upon us, but the promise of warmer days is still on the distant horizon. Now is as good a time as ever to stock up on a few outdoor essentials (and a few non-essentials) to enjoy the best of Mother Nature.
Topo Designs – Our pals at Topo are running a straight-up 20% off storewide sale for Black Friday through Cyber Monday (excluding collaborations with the brand).
Birdbuddy – Save 40% off this photo and video-enabled bird feeder with the Birdbuddy Pro Smart Feeder.
Nocs – With the purchase of any Standard Issue Binocular by Nocs, get a free woven tapestry strap.
High Camp Flasks – Giving up to 30% off sitewide, including this Fireside 3-in-1 cocktail set.
PAKA – An outdoor and lifestyle brand using alpaca fleece in a variety of products, is giving 30% off any purchase of 3 or more items.
Black Friday is the perfect time to grab a few pieces to refresh your wardrobe before the onslaught of Christmas parties, New Years Eve parties, and “my high school friends are all visiting their parents at the same time so we might as well get dinner” parties.
Sunspel – Mastered the sort of casual basics we’re all striving for, is giving up to 30% off for BFCM.
Abercrombie & Fitch – Isn’t the same mall brand you remember from your high school days – it’s grown up and it’s time to give it a second shot. Well, with 25-50% off happening for Black Friday, what are you waiting for?
Merz b. Schwanen – You may know them from The Bear, but we promise you it’s not just white t-shirts. Don’t believe us? Use their 15% sale as an excuse to try a few pieces during the BFCM weekend sale.
Manmade – Offering a bundle of 4 pairs of underwear, 2 pairs of socks, and a $25 gift card for future purchase for 30% off.
Percival – British menswear brand that has a sense of humor (or shall we say cheekiness) and a whole lot of style. With an upcoming sale of 50% off a wide range of styles, it might be time to experience it for yourself.
Don’t ignore your toes this season! We have gathered some feet-friendly deals that you won’t want to miss.
Grant Stone – Our long time pals from Michigan are running a 20% off site-wide sale carts totaling $450+.
Florsheim – They have a little of everything for every budget, too, and their 30% off and free shipping makes it all the better to grab a few pairs this Black Friday.
Blundstone – This Aussie brand makes some of the best Chelsea boots on the market right now (and for 15% off sitewide on select styles, what excuse do you have not to?)
While you’re updating your own appearance, why not think about your house too? A pizza oven and a new radio have suddenly made it on your Christmas list this year.
Gozney – Gozney’s pizza ovens are compact, easy-to-use, and (dare we say?) stylish. They’re also $100 off, so that helps, too.
Tivoli – For good audio quality and retro design, think of Tivoli – especially when they’re $50 off.
Bruvi – Bruvi’s stylish coffee maker and bundled subscription set for pods (which is on sale at 32% off this Black Friday) is definitely going on the coffee snob’s gift list this year.
Sonos – If you need some new headphones to listen to that true crime podcast or to throw on for that Zoom meeting you forgot about, Sonos Ace’s headphones will be 30% off for BFCM.
If you’re looking for watch-themed gifts for your follow enthusiasts, or just yourself, we have one final recommendation.
Windup Watch Shop – Check out our Black Friday Lookbook or visit our Brooklyn Showroom to find unique gifts, straps, clocks, gear, and of course, watches—including Marathon—for all your holiday shopping needs!
Once again, thank you to Marathon for sponsoring this guide. Remember, their Black Friday sale—where you can enjoy 15% off watches* and get a free genuine leather 3-watch travel case with the purchase of any 36, 41, or 46mm watch, plus get the new Marathon DigiCamo hat—ends on December 2nd.
