Nivada Grenchen’s formula for success is quite simple. Since the brand came back bursting onto the scene by re-releasing collection mainstays in the Chronomaster Aviator Sea Diver and the Antarctic in 2020, Guillaume Laidet and Remi Chabrat has continued to tap into the brand’s expansive vintage catalog full of no-fuss field watches, funky divers and bold chronographs. Bit by bit, Nivada Grenchen has given us a full-on history lesson with a steady cadence of re-releases built for the modern day wearer and enthusiast. The brand has also made more of a concentrated effort by providing more affordable options with the same charming vintage aesthetic. I think I can speak for everyone when I say, we welcome all of this with open arms (especially the affordable part).
But Nivada Grenchen isn’t just a one trick pony. We’ve seen the brand take more of an open-minded approach via their collaborations. Heck, we got a flurry of them to close out 2022, with each special edition piece embracing what their collaborative partner brings to table, while simultaneously encapsulating the brand’s 70’s vintage design language. I’ve said this plenty of times, and I’ll say it again, collaborations allow brands to let their hair down. To step outside of the box. To try something entirely new. And the result is something quite refreshing for us enthusiasts. That’s exactly what we’ve been getting from Nivada Grenchen and their forays into the collaborative space. Now Nivada Grenchen is back and looking to start the year off strong with yet another collaboration; this time with our friends from The Hague and fellow watch publication, Fratello Watches.