Objest is a London-based brand founded by designer Jared Mankelow. Some time ago, Objest launched its first series of pebble-shaped watches. This inaugural collection featured solely quartz movements, but since then the firm has ventured into the realm of mechanical calibers, utilizing the workhorse ETA 2824 movement to power its line of automatics. This was something Mankelow intended to do from a very early stage, so the jump wasn’t a difficult one to make. The modern design aesthetic has remained largely the same.But beyond its expansion into mechanical horology, Objest also offers customization via a handy online configurator. There are a surprisingly large number of options available to customers: four crown, case and buckle colors; five straps; two custom rotors; seven dials; a black or white date; and numerous hand color options. Despite all the possible combinations, you’d have to try really hard to create something unappealing.
Customizable Watches by Objest Video Review
We have two styles in for review today. The first is a 40mm, Ronda quartz-powered watch with a Hatch Black dial, and the second is a 42mm, ETA 2824-powered watch with a Simple Black dial. Now, design-focused watches often get a bad rap and understandably so. They can be of inferior quality despite the design accolades, and as such are often a hard pass for most watch lovers. Here, however, Mankelow and the Objest team have managed to elevate their design into something greater; much like a Mondaine or a Max Bill timepiece, what you have here is a watch that a seasoned watch lover could easily appreciate. For a detailed rundown on the in-hand feel of the watch and how it wears on the wrist, check out the full video review below (spoiler alert: these are really impressive, especially for the money).
Considering what you get, Objest watches are exceptionally priced. This becomes even more apparent when you factor in that these are Swiss-made. The quartz models start at ~$250 and the automatics at ~$480 (please note that the prices in the video are incorrect).
To design yours, visit Objest.