How I Wear It: Amy Shore, Brought to You By Farer Watches

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For our second How I Wear It, we turn to another very intriguing Farer Watches ambassador. It’s easy to understand why watch-people also really enjoy cars and photography. They both involve design, engineering, history, aesthetics, mechanics, collectability as well as other commonalities. Well, today’s subject is a photographer of cars, who wears watches, and her name is Amy Shore.


Amy is quite young, but you wouldn’t know it from the focused aesthetic of her work nor the esteemed subjects she shoots. Self-taught and based out of Leicestershire, UK, Amy began photographing at 15. Her father, an artist as well who worked in the automotive industry with the likes of Lotus F1, doing restoration and more, taught her “how to ‘see’ light… We’d walk down the street and he’d point out images and moments to me.” Clearly it worked.

Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore

She kept up with it, getting into wedding photography, eventually falling into automotive photography. “Friends of ours (RM Wilson Engineering) built a replica Ferrari P4 that they wanted photographing for reference. I had never photographed a car in my life and didn’t really know what I was doing but took a shot at it and photographed it how I would a person. I have always been a believer in Richard Branson’s wise words of say yes and then learn how to do it later! It turned out pretty well as following that shoot, Petrolicious, Classic Driver and Goodwood all began to hire me for shoots within 4 months.”

A quick glance at Amy’s photography reveals there’s a lot more to it than simply photographing gorgeous vehicles. Her style is soft and moody, creating a much more atmospheric, natural photo than what one typically finds in the automotive world. It’s less about the crisp, sterile details of the vehicle, rather revealing character and narrative. Amy’s inspired by the immediacy of photojournalism, and checking out some of her favorite photographers, Sebastião Salgado, Harry Benson and Henri Cartier-Bresson, you can see how her style has emerged from portraiture and figurative studies.

Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore
Photo Credit: Amy Shore

It’s not often we get to chat with photographers, so I couldn’t help but find out a bit about Amy’s gear and get some tips. Her rig and process is minimal, which I admire, including 2 Nikons (D750/D600) and four prime lenses ((24/35/50/85mm). “No flash, no staging, no multiple shot compositions. I don’t actually even own a tripod…” To Amy “the location is just as important as the car. Shots of cars at a car show don’t stand out, even if everything about the image is great… Also, lighting. Winter light is beautiful all day but in the summer, try and aim for an hour after sunrise or before sunset.”

As for watches, Amy looks for “something stylish but sturdy,” by her own admission she has “broken so many watches on shoots. I broke a favourite watch of mine by jumping into a lake in Texas whilst wearing it. I broke another by bashing it on my Mini’s wooden steering wheel in a rush to get in.” In a sense, you can understand why she was drawn to Farer, and vice-versa. Amy appreciated “their passion for adventure. I adored the fact they name all of their watches after explorers and inspiring individuals.”

Currently, Amy sports three Farers; the Johnson, Kingsley and primarily the Barnato. We reviewed the Barnato earlier this year and were very impressed by its style and build. A Ronda-powered GMT, the Barnato features a two-tone silver/gray dial with large hour numerals and a contrast, coral-colored 24-hr index for the second timezone that brings old Gallets to mind. Amy says “The Barnato is my favourite because of its playful colours on the hands, reminding me to try and look at life a little more playfully!”

Amy wears the Barnato with predominantly black attire, making it stand out. Then, she dresses for a job where, as she puts it “I ruin so many clothes on shoots (as well as watches) by kneeling in oil in a workshop or brushing past a greasy worktop that I buy clothes that allow me to do my job to my best ability.” Below, we put together an outfit inspired by Amy’s style and occupation, with an eye towards useful accessories, the color black with a few accents, and simple, rugged items that can hold up to abuse. That said, we stuck to menswear as it’s what we know, but the concepts should be fairly unisex in the end.

For more Amy and Farer, be sure to check out their site and follow them on Instagram:

Farer – Barnato GMT $525

This outfit is about utility, function and getting the job done, which puts the size, legibility and GMT-complication of the Barnato in focus. At 39.5 x 45.8mm case is sleek, comfortable and stylish, making it perfect for wearing in the field, but also dealing with clients. Large black numerals that contrast a silver dial make sure it’s readable at-a-glance while the second timezone comes in handy when shooting abroad. In this outfit, the Barnato’s bright dial and hints of color also act as an accent to an otherwise dark palette.

Orvis – Hawker Jacket $295

Two words: versatility and pockets. This mid-weight jacket can be worn over a shirt for moderately cold days or layered under to handle more severe circumstances, the sleeves can roll up to get out of your way and also cool you down a bit. The cotton shell is light weight and washable too, for those dips in grease or splashes of mud (or leave them to add character). Pocket’s always come in handy, but particularly when you have a lot of gear and small parts around. Want a second lens to be ready at a moment’s notice, but your gear bag is 20ft away? Those big front pockets can help out. Lastly, it just has a cool, vintage look.

Iron & Resin – Hat Trick Henley in Black $65

Simple, comfortable, and allows for good mobility in a shoot, a henley is a versatile and affordable shirt that’s great most seasons. The Iron & Resin version is waffle knit for a bit of added warmth and includes a small chest pocket, which might come in handy.

Hold Fast – Money Maker in Tan Bridle Leather $230

These aren’t suspenders, I swear! Nope, this is essentially a holster system for cameras and gear. Hook cameras and small bags directly to those D-rings to have your camera ready in an instant, and safely attached to you. This might seem like pro-level photog stuff, but for the amateur on the go, it could come in handy and make sure your gear is safe. It doesn’t hurt that it’s also pretty cool looking and American-made.

Ona – Prince Street Camera bag $279

For the photographer who travels light, this bag will come in handy. Made out of rugged, hardwearing waxed canvas and full-grain leather, it can carry a camera and up to two lens while still having room for an iPad or slim laptop. It also doesn’t scream “camera equipment”, instead having a more classic and mid-century messenger feel, which will play nicely with the Barnato.

The Unbranded Brand – 21oz Indigo x Black Selvedge $118

There are jeans and then there is denim. These aren’t your department store, 50% elastic stretch jeans that wear out in a couple of months… No, these take a couple of months just to break in. Made of 21oz Japanese sanforized selvedge denim, these are heavy-weight, and hard-wearing. This is the kind of denim that you wear in a garage that might be rough, greasy and covered in metal filings, or when you have to kneel on the side of a gravel road to get the right angle. The denim features an indigo warp and black weft making it a dark mix of black and blue that will age beautifully.

Red Wing – Postman Oxford – $259

Perhaps and odd choice at first glance, these oxfords were designed for the postal service and first released in 1954. You know what postmen do? They walk, a lot. So do photographers. These shoes are simple, subtle and designed for comfort and support with a crepe and wedge sole. Being all black, they wont show scuffs or dirt as bad either, making them good for rough environments.

This is a sponsored post. It was produced in partnership with the brand discussed within. The brand may have supplied details, images, or videos included, but the content was approved by Worn & Wound.
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