Windup Watch Fair Returns to Dallas for the Second Year in a Row

The Windup Watch Fair is heading back to Dallas, TX and this year, it’s getting even better. After an incredible turnout in 2025, our biggest year ever for Windup Watch Fairs, we’re returning to Dallas for the second year in a row and expanding from a two-day show into a full three-day weekend, March 13–15. Once again, we’ll be taking over the Hickory Street Annex, a beautifully restored 1921 Gulf Oil distribution center whose two-level industrial space blends historic character with modern finishes, creating the perfect backdrop for a celebration of watches and watch culture.

Hickory Street Annex
501 S Second Ave #200, Dallas, TX 75226
Friday, March 13: 12PM – 6PM
Saturday, March 14: 12PM – 6PM
Sunday, March 15: 12PM – 5PM

Free and open to everyone
No registration necessary

This year’s Dallas Fair will feature more than 40 brands, led by our headline sponsors Christopher Ward, Junghans, and Oris. Christopher Ward is known for blending modern British design with Swiss watchmaking precision, delivering high-quality mechanical watches that punch well above their price point. Junghans brings over a century of German watchmaking heritage to the fair, celebrated for its clean Bauhaus-inspired aesthetics and timeless minimalist design. Oris rounds out the trio as one of Switzerland’s leading independent watchmakers, respected for its purpose-driven mechanical watches and strong ties to aviation, diving, and motorsport.

Each brand will be showcasing its latest releases and fan favorites for you to handle, try on, photograph, and of course… purchase. It’s a rare opportunity to get up close and personal with watches you may have only seen online, meet the people behind the brands, and experience the craftsmanship firsthand. Here’s a list of the amazing brands attending this year’s Windup Watch Fair Dallas:

Throughout the weekend, the venue will be buzzing with collectors, enthusiasts, and curious newcomers alike. We’re honored to have Miyota return this year as the Official Movement Sponsor of Windup. Visitors will have the chance to learn more about their expertise and approach to watchmaking. In addition to that, expect a packed weekend of brand activations, food trucks, and special experiences, including the Accutron Lounge, a backyard-style barbecue hosted by Bulova, Scotch whisky tastings with Bruichladdich, and live painting from returning artist Sunflowerman, presented by The Watch Preserve. 

We will also be showcasing all of the Texas-based watch brands right in the center of the show floor, which we’re affectionately referring to as the Texas Roundup. These Texas-based brands include: Fossil, Watch Innovation Straps and The Watch Preserve—as well as the founding members of the Texas Watchmakers Collective: DuFrane, Jack Mason, and Trafford. We’re so honored to feature these hometown heroes.

As always, Windup Watch Fair Dallas is free and open to everyone. Bring your friends, your significant other, and your family. You can even bring your dog. Whether you’re celebrating a long-standing passion for watches or discovering the hobby for the first time, it’s the perfect setting to connect with the community. Come as you are and join us.

Windup Watch Fair Dallas is quickly earning a reputation as Texas’s premier gathering for watch enthusiasts, and we can’t wait to welcome the community back for an even bigger and better event. See you in March.

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