It goes without saying that we’ve entered strange, confusing and tough times. Everyone on Earth is affected, and it’s very easy to feel quite powerless when faced with something on such a scale. As a small business, we’re watching the current crisis unfold in many different ways, affecting not only people’s health but also their livelihoods. While we always spend our days trying to support businesses through our editorial efforts, today we’re taking a look at brands that don’t make watches, but, like the micro-brands we love, are small, passionate and deserve our attention now more than ever.
Below is a list, a very small list in the scheme of things, of brands and companies that the Worn & Wound team has compiled for you to check out. This hardly scratches the surface of small businesses in need of support right now, so please leave your own recommendations and links in the comments. And, of course, should you feel swayed, make a purchase to help keep them open until things return to normal.
American Giant is a US-based design/manufacturer of classic, rugged everyday clothing with a simple mission to make things better than mega-corporations, and to make them responsibly. In response to the Covid-19 crisis, they’ve begun to manufacture HHS-certified medical masks at a rate of 35,000/week to start in one of their garment factories. American Giant