Mark Cho is one of the sharpest-dressed guys I know, but that’s exactly what one would expect from the co-founder of The Armoury, one of the best men’s haberdasheries in NYC and Hong Kong. From fine tailoring to high-quality accessories, The Armoury has a curated selection of goods from some of the world’s finest makers, among them Ring Jacket (Japan), Caruso (Italy), Drake’s (England), Alden (USA), Carmina (Spain), and many more.
I first met Mark when he hosted an in-store presentation some years back. The topic was an exploration of different tailoring traditions, like what differentiates soft Neapolitan jackets from the sorts one might see from English producers. As someone who rarely ever wears a sports jacket, let alone a suit, the primer was absolutely fascinating, and I honestly learned quite a bit. Later that evening, I pulled Mark aside and thanked him for his hospitality, and we got to chatting about clothes and, as I quickly learned he was a fellow collector, watches.
When you speak to Mark, you figure out pretty quickly that he has a real passion for watches, not just price tags. We chatted about all sorts of watches, from those on the the more affordable end of the spectrum (he’s a fan of Stowa), to those from some of the finest independents around (he’s also a fan of Journe).