October 2, 2025
Start Spreading the News: Bulova Unveils the Final Exclusive Snorkel Edition for Windup Watch Fair NYC
in partnership with

As the entire world of watches converges on New York City for the upcoming Windup Watch Fair, Bulova is unveiling their third and final Windup Limited-Edition Snorkel that pays tribute to the city in a uniquely NYC way. Celebrating both 150 years of Bulova and 10 years of Windup and following in the footsteps of its Windup San Francisco and Chicago exclusives—which featured casebacks and colorways specific to those towns—the Bulova Snorkel Windup NYC Limited Edition offers a fresh, modern take on the classic “Devil Diver” design.

Windup Watch Fair NYC
Friday, October 17 – Sunday, October 19, 2025
Center415
415 Fifth Ave
New York, New York 10016

Free and open to the public
No registration necessary

Bulova Snorkel Windup NYC Limited Edition

As with all Bulova Snorkels, the Hybrid Ceramic case is that familiar and retro-friendly tonneau shape, paired with a grippy bezel and a straight-forward layout that balances sport and style. A green dial and supple green rubber strap both seem oddly familiar. That familiar feeling is revealed when you flip the watch over to find a stunning caseback illustration of the Statue of Liberty standing proudly in New York Harbor by the talented Alex Asfour (@Alex247), whose artwork was also featured on both the San Francisco and Chicago-themed variants.

Limited to 50 pieces, this Snorkel isn’t just any watch—it’s a collectible memento of heritage, design, and community. Based on Bulova’s iconic Oceanographer line of sport and dive watches, the new Snorkel collection blends vintage design with modern materials. With an innovative new Hybrid Ceramic 41mm case, classic has met contemporary all while maintaining an affordable price point. With 100m of water resistance and an appropriately vintage-inspired tropic-style rubber strap, the Snorkel is ready for whatever aquatic adventure awaits. Powering the Bulova Snorkel is the Japanese-made Miyota 2115, a quartz movement accurate to approximately +/- 20 seconds per month, featuring hour, minute, seconds, and date.

Packaged in a custom-designed box that showcases Asfour’s illustration of Lady Liberty, the packaging itself feels equally as special to the watch itself. This exclusive bundle also includes an ADPT Mil-Strap in Straw, as well as an extremely handy NOMATIC Navigator Collapsible Tote, an ideal companion for any NYC expedition. Available only at Windup Watch Fair NYC, this release is for enthusiasts who want the ultimate memento of the place where it all began!

Written by
Kyle Snarr

Photography by
Garrett Jones

in partnership with
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October 2, 2025