You can always count on G-Shock to find creative ways to produce fun and unexpected collaborative projects. I mean what other brands can say that they have created limited editions with the likes of Dakar Rally participant Team Land Cruiser, animated whimsical science-fiction Rick and Morty, and streetwear juggernaut Kith. Well now you can throw the Rubik’s cube into the mix as G-Shock announces the Rubik’s x G-Shock Limited Edition GAE2100RC-1A which incorporates all the neat traits and ruminating features that made the Rubik’s cube the iconic brain-racking puzzle it still is today.
Immediately you’ll notice the Rubik’s cube that takes up the entire dial display. G-Shock uses the corner of the solved cube cleverly as it acts as the center of the dial and shows off three solid colored sides of the Rubik’s cube while also adding a 3D effect to the dial. The GAE2100RC-1A is based on the GA2100, which over time has gained popularity in its own right within the enthusiast community by its octagonal profile and modding capability that has the watch take after a certain integrated steel sports watch. But back to the GAE2100RC-1A, the dial display is exactly the same as the aforementioned GA2100 with a sub-register at nine o’clock that reads the day of the week and a parallelogram (paid attention to the Geometry lesson that day) shaped display taking up the lower right quadrant of the dial and presents the digital display for it’s multiple timing functions.