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News & Releases
The MoonSwatch Goes Gold With New Mission To Moonshine
The tumultuous story of the SWATCH x Omega MoonSwatch Speedmaster gets a new chapter today with the release of the MoonSwatch Mission To Moonshine Gold. …
Article |
Editorial
Happy Birthday, Swatch
Swatch, the brand that is just about everyone’s first watch, celebrated their 40th birthday this week. On March 1, 1983, Swatch unveiled its first collection …
Review |
Featured
Owner’s Review: The Omega Speedmaster, Divided
Warning, this is a biased owner’s ‘review’ of two Speedmasters: one steel with a load of the finest heritage you could ask for, and one …
Review |
Review
Review (with Video): Omega x Swatch BioCeramic Speedmaster MoonSwatch Mission to Jupiter
This is not a review I could have predicted writing. Not even close. If you had told me that in my lifetime, let alone within …
Article |
News & Releases
Move Over Moonshine: Introducing the BioCeramic Omega x Swatch Speedmaster MoonSwatches
If you’re a watch enthusiast on social media, over the last week or so you’ve certainly seen cryptic teases from Omega and Swatch about some …
Article |
News & Releases
Swatch Taps In To Their Roots With New Clear Collection
A fun watch is something we throw on every now and then when we don’t want to take watches too seriously. They’re a light-hearted way …
Article |
News & Releases
SWATCH Dials Back The Clock With New 1984 Collection
SWATCH Watches are at their best when they are loud, vibrant, and a bit edgy (unironically). All qualities shared by the ‘80s, incidentally, and SWATCH …
Article |
News & Releases
To the Moon! Swatch Introduces a New Collection Inspired by Space Exploration
Swatch has unveiled a total of five new watches with NASA inspiration that are set to hit stores in June. Space exploration, of course, is …