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Article | News & Releases

Maurice LaCroix Debuts a Stealthy Follow Up to the Aikon Grand Master Date

Last year, Maurice LaCroix released the Aikon Master Grand Date which fused their highly successful …
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Article | News & Releases

Maurice Lacroix Adds a New Pontos Day Date with an Appealing Khaki Dial

Maurice Lacroix is probably best known to readers of this site as the brand behind the Aikon line of sports watches, which have more than …
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Article | News & Releases

Maurice LaCroix Adds Some Color To Aikon In New Tide Collection

Maurice Lacroix introduced a new version of their popular Aikon over the weekend. The Aikon Tide has the same familiar shape as the Aikon (an …
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Article | News & Releases

Maurice Lacroix is Ready for Summer with the Blinged Out Eliros Sunshine

After a long winter, we’re finally beginning to see signs of spring here in the northeastern part of the United States. While it wouldn’t be …
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Article | News & Releases

Maurice Lacroix Expands the Aikon Collection with a New Movement Featuring a Big Date

I’ll be perfectly honest: I don’t really know how to talk about the Maurice Lacroix …
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Article | News & Releases

Introducing the Maurice Lacroix Aikon Venturer GMT

You have to give Maurice Lacroix credit: they were on the integrated bracelet sports watch train well ahead of many of their peers. The Aikon …
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Article | News & Releases

Introducing the Maurice Lacroix Pontos S Diver “Blue Devil”

Introduced in 2013, the Pontos S Diver has since become one of the most popular …
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