swatch

When you think of Swatch, you think of plastic fashion watches, first and foremost. And if you’re a WIS – or if you read our …

Vintage watches are a hot topic these days. All you need to do is spend some time on Instagram, in the Facebook watch groups, or …

Swatch recently released it new Big Classic line of gents’ watches and I’ve had the pleasure of wearing one for the last week or so. …

Swatch is not necessarily a brand that pops to mind these days, especially when it comes to mechanical watches. Yes, Swatch was extremely popular during …

Every few months, I make an effort to visit a Swatch store to see what’s new. This has been a ritual of mine for many …

Alright folks, its down to the wire.  Just a couple more weeks before its time to put up or shut up with some great gifts. …

This peculiar Swatch specimen is from the early years of their Irony series and unfortunately, I could not find a name for it (*update: it’s …